The Value of Third-Party Certification of Preconditioning Claims at Iowa Feeder Cattle Auctions
Bulut, Harun; Lawrence, John D.
Journal of Agricultural and Applied Economics Vol. 39 no. 3 (December 2007): 625-640. (Originally published as WP #06031, September 2006)
After controlling a variety of feeder cattle characteristics and market and sale conditions, we estimate the price premiums for preconditioning (vaccinations and minimum 30 days weaning) claims with and without third-party certification (TPC) as $6.15/cwt and $3.40/cwt, respectively, in Iowa feeder cattle auctions. These premiums differ statistically (p-value less than 0.0001) and their difference exceeds the additional participation cost of TPC ($1/cwt) on average. This indicates that the third party certification is valued in the market to credibly signal preconditioning investment under asymmetric information.


